# Best Halloween social media posts from brands in 2026 18 Halloween posts from GitHub, Notion, Hello Kitty, KitKat and more, grouped by the idea another brand can borrow next October\. By Max Based · Oct 31, 2026 · 7 min read · 18 posts from 17 brands · [Read on posts\.design](https://posts.design/blog/halloween-social-media-posts) These are the Halloween social media posts from brands in October 2026 that we would show anyone planning next year's\. Every pick is a real post from the posts\.design library, chosen by hand and grouped by the idea behind it, so each group doubles as a Halloween marketing idea you can borrow\. All 18 were posted on X between October 1 and Halloween, by software companies, games brands and household names from Hello Kitty to KitKat\. Few of them are ads in the usual sense: most keep the brand's own logo, mascot or product and change one thing for the season\. ## Put the logo in costume ### 01. GitHub Carves the Octocat into a real pumpkin and films it glowing on a dark street, while 'happy halloween' types out in white monospace, so the logo is the jack\-o'\-lantern and the copy is two words\. Post: [GitHub: Happy Halloween](https://posts.design/github-happy-halloween-2026-10-31) 18\.8k\+ views on X ### 02. Vercel Morphs the Vercel triangle into a small window character, then wraps it as a mummy and caps it as a vampire with a red bow tie, so the brand's own shape wears every costume\. Post: [Evil Rabbit: ▲ Happy Halloween](https://posts.design/evil-rabbit-happy-halloween-2026-10-29) 17\.7k\+ views on X ### 03. Dub Records the real dub\.co homepage and lets small eyes open inside the bowls of the 'd' and 'b', so the seasonal joke is an easter egg in the wordmark with no extra artwork\. Post: [Dub\.co: spooky](https://posts.design/dub-co-spooky-2026-10-30) 784\+ views on X ## Dress up the mascot ### 04. Hello Kitty Keeps Hello Kitty's face and bow and changes only the costume and palette: a pumpkin hood, a star\-dotted purple bow and a lavender web, so the character stays recognisable as the season changes\. Post: [Hello Kitty: Have a super sweet \#Halloween](https://posts.design/hello-kitty-have-a-super-sweet-halloween-2026-10-31) 22\.9k\+ views on X ### 05. R Λ Z Ξ R Puts Razer's snake mascot in a witch hat on a jack\-o'\-lantern under a full moon, then points the caption at a Halloween sticker pack, so the greeting doubles as a product tie\-in\. Post: [R Λ Z Ξ R: Happy Halloween from all of us at Razer](https://posts.design/r-z-r-happy-halloween-from-all-of-2026-10-31) 17k\+ views on X ### 06. Notion Draws the seasonal bat in Notion's own sketched line style, cuts about once a second on black with plain white type, and ends on the logo with the bat peeking in\. Posted on October 2\. Post: [Notion: Oh good, the bats are back](https://posts.design/notion-oh-good-the-bats-are-back-2026-10-02) 24\.3k\+ views on X ### 07. Hailuo AI Shows one round black character in four costumes, pumpkin, reaper, vampire and ghost, in a single 2x2 grid, so one square carries the range and invites a favourite\. Post: [MiniMax Design \(H3\): Time to dress up for the wildest night of the year](https://posts.design/minimax-design-h3-time-to-dress-up-for-2026-10-30) 3\.2k\+ views on X ## Make the product the joke ### 08. Airtable Makes the problem the horror, 'Nothing scarier than a spreadsheet with 47 tabs', with a ghost in one grid cell and the upload box below, so the joke lands on the product\. Post: [Airtable: Some spreadsheets are spookier than others](https://posts.design/airtable-some-spreadsheets-are-spookier-than-others-2026-10-30) 415\+ views on X ### 09. Superhuman Lets one small spider crawl across an otherwise normal project tracker for eight seconds, with a web pun in the caption, so a single animated detail is the whole Halloween treatment\. Post: [Superhuman: Spreadsheets getting a bit spooky looking](https://posts.design/superhuman-spreadsheets-getting-a-bit-spooky-looking-2026-10-26) 1\.8k\+ views on X ### 10. KITKAT Shows a coriander KitKat on a field of coriander and asks whether it is a trick or a treat, so the product is the dare and the replies do the rest\. The image itself has no Halloween props\. Post: [KITKAT: Would this \#FakeBreak be a trick or a treat for you this Halloween](https://posts.design/kitkat-would-this-fakebreak-be-a-trick-or-2026-10-29) 4k\+ views on X ## Hide a game in the product ### 11. GitHub Turns the Copilot chat screen into a jumping game: a pumpkin\-headed figure climbs platforms collecting candy with a score in the corner, so the post gives a reason to open the app\. Post: [Have you opened the GitHub Copilot app today](https://posts.design/have-you-opened-the-github-copilot-app-today-2026-10-30) 80\.4k\+ views on X ### 12. Lovable Cuts a horror\-game trailer at about a shot a second, from 'Press E to answer' to a corn maze of glowing\-eyed skeletons, then dares people to find the game inside Lovable\. Post: [Lovable: Your forgotten apps are haunting your workspace](https://posts.design/lovable-your-forgotten-apps-are-haunting-your-workspace-2026-10-27) 7\.4k\+ views on X ## Tease a Halloween drop ### 13. Tesla Opens the season on October 1 with one glowing jack\-o'\-lantern face between bursts of glitch static and a three\-word caption, so the look announces something before saying what\. Post: [Tesla: Halloween is coming](https://posts.design/tesla-halloween-is-coming-2026-10-01) 1\.6m\+ views on X ### 14. X Announces a limited\-time Pumpkin Bot for X with a silent six\-second loop of one orange pumpkin that squashes and blinks, so a seasonal feature arrives as one shape and one line\. Post: [Benji Taylor: Pumpkin Bot is coming \(for a limited time\)](https://posts.design/benji-taylor-pumpkin-bot-is-coming-for-a-2026-10-19) 28\.8k\+ views on X ## Hand it to creators ### 15. ElevenCreative Demos the feature as a costume change: one dusk street scene with a Frankenstein and a furred creature swapped in, and a three\-step caption on how to recast yourself\. Post: [ElevenCreative: Recast yourself into anything this Halloween](https://posts.design/elevencreative-recast-yourself-into-anything-this-halloween-2026-10-29) 77\.1k\+ views on X ### 16. Behance Gives the feed to one artist: four glossy 3D scenes of jack\-o'\-lanterns, stairs and skulls in one purple, orange and pink palette, credited by name in the caption\. Post: [Behance: Too cute to spook](https://posts.design/behance-too-cute-to-spook-2026-10-29) 3\.8k\+ views on X ## Turn the event into an invitation ### 17. You\.com Turns a hackathon notice into a Halloween poster with one lilac spider web and 'best costume wins' in the subtitle, while date, venue and sponsors stay readable in fixed bands\. Post: [You\.com: The countdown is](https://posts.design/you-com-the-countdown-is-2026-10-27) 21k\+ views on X ### 18. Boardy Sells a masquerade as a physical invitation: an embossed envelope, a masked portrait sliding out and one line, 'You're invited to a secret halloween masquerade', with partners below\. Post: [Boardy: BOO](https://posts.design/boardy-boo-2026-10-22) 500\+ views on X ## Halloween marketing ideas to borrow - **Dress the logo, not a stock pumpkin\.** GitHub, Vercel and Dub kept their own mark and made it the costume\. - **Keep the mascot, change the costume\.** Hello Kitty and Razer stayed recognisable because only the outfit and palette moved\. - **Make the product the punchline\.** Airtable's 47 tabs and Superhuman's spider are jokes that end on the fix\. - **Give people something to do\.** A game, a vote or a recast gets replies that a greeting does not\. - **Start early\.** Tesla and Notion opened the season on October 1 and 2, four weeks before the night\. - **Keep event details readable\.** You\.com and Boardy let the theme set the mood and kept date, place and partners plain\. Every post above links to its page on posts\.design and its original on X\. For more seasonal ideas, [search the library for Halloween](https://posts.design/search?q=halloween) or browse [the whole library](https://posts.design/)\. Study these references with attribution to their makers. [Rights and attribution](https://posts.design/terms) · [About posts\.design](https://posts.design/about)